ASSIGNMENT NO. 3 IN MARKETING RESEARCH
1. Among the first three parts of your thesis, which one is the most difficult to write? Why?
2. What is the importance of validating your research instrument (survey questionnaire) before its final administration to respondents? Cite from your own experiences.
3. Are you ready for the Oral Presentation of your Marketing Research? Please describe what you think and feel.
4. Describe the picture on the left. Photo source: https://www.linkedin.com/today/post/article/20140327074915-76430374-storytelling-is-what-i-like-best-about-my-job-in-market-research
2. What is the importance of validating your research instrument (survey questionnaire) before its final administration to respondents? Cite from your own experiences.
3. Are you ready for the Oral Presentation of your Marketing Research? Please describe what you think and feel.
4. Describe the picture on the left. Photo source: https://www.linkedin.com/today/post/article/20140327074915-76430374-storytelling-is-what-i-like-best-about-my-job-in-market-research